Tron’s Justin Sun : A Marketing Genius

Tron’s Justin Sun : A Marketing Genius

Blockchain
January 5, 2019 by Hitesh Malviya
10149
Being one of the youngest and the only millennial to ever graduate from Jack Ma’s university, a word that is synonymous to Justin Sun is genius. Justin Sun is a 28-year-old founder of two very successful companies both in China and globally. He is by academia a graduate in History. Following his undergraduate, he went
TRON; Decentralise the Web

Being one of the youngest and the only millennial to ever graduate from Jack Ma’s university, a word that is synonymous to Justin Sun is genius. Justin Sun is a 28-year-old founder of two very successful companies both in China and globally.

He is by academia a graduate in History. Following his undergraduate, he went on to do a Masters in Political Economics from the University of Pennsylvania. After college, he joined Ripple labs as a representative for Greater China. At Ripple labs, he was their first employee and following the time he worked there he then became an advisor for Ripple.

It was right after Ripple that he founded Peiwo. Justin Sun served as the founder of a Snapchat-like application called Peiwo in China. Which as of this year has over 10 million users and more. The application essentially connects users with 10-second voice notes. Peiwo also introduced multiple channels in the country.

After having founded a successful company in China, Justin Sun was handpicked among people all over the world to attend school at Hupan University. Where he trained under Alibaba’s co-founder Jack Ma. He became the first millennial to ever pass out of Hupan University.

Following the Hupan University degree, Justin Sun went on to create one of the best-performing companies in the cryptocurrency market and the blockchain industry. The company he founded is called TRON and is part of the top 10 cryptocurrency coins in the market.

TRON; Decentralise the Web

As a part of his degree in the Hupan University under the direct supervision of Jack Ma, he wrote his thesis on creating a decentralised web. A year out of college, he did just that with his new company called TRON and a token called TRX.

TRON has a model that is trying to decentralise the web that we use right now. And to do so, TRON wants to take the entire internet and put it on the blockchain. With that in mind, the cryptocurrency company focusses on three main areas.

TRON is a project that is based out of Beijing and San Francisco. It’s current CEO is Justin Sun. The final aim of TRON is to decentralise the web completely. The company wants to build and provide infrastructure for the easy adoption of the blockchain. In order to do so, the TRON platform has focused on three main areas in the creation of its very own blockchain.

The three areas are:

  • High Throughput

    By harnessing multiple technologies and after repeated iterations of the TRON blockchain, the company has finally achieved a very high throughput rate. The current TPS rate of the network is 2,000.

    This is a massive leap from Bitcoin and Ethereum’s blockchains. But to put things in perspective, Visa and MasterCard networks process more than 20,000 TPS.

  • Scalability

    The existing blockchains are very rigid in nature. They have a certain amount they can achieve and anything above that, the blockchain will start to fray. This is a direct reflection of the lack thereof scalability on the network.

    The TRON network has found a work around this particular problem by providing applications with a wider variety of ways to deploy their network needs. Which in turn increases scalability because every need has a different requirement and precedence. The network has also come to a point where it can support an enormous number of users on the network at the same time.   

  • Highly Reliable

    A concern every newcomer in the industry has is how reliable is this network. How safe are my assets? How susceptible to hacking is my wallet, etc. This, given the number of hacks that have happened over the year, is a serious concern that the market needs to work on. The market needs to find more and more secure ways of going about business.

    To that effect, TRON has built blockchain infrastructure using reliable network architecture that makes sure security is state of the art. The infrastructure built for TRON is also very focused on making sure that the security and reliability is not a concern to the consumer.

The TRON Platform is the largest blockchain-based operating system in the world. The end game of TRON and the team is to decentralise the world-wide-web. Which, to say the least, is a very ambitious aim to have.

Is TRX’s Performance Directly Related to Justin Sun?

In terms of blockchain domination, TRON pretty much has that handled. It is one of the most powerful blockchains in the cryptocurrency market as of now. And is also home to over a million users worldwide.

The company was not founded too long ago and has somehow managed to stay in the top 10 list for as long as anybody can remember. As a coin, the performance has been quite stable because it has been at 10 for a while and irrespective of the changes in the numbers above or below, it has stayed there.

It is an open secret that the trade volume coins attract have little to do with the actual application of the coin. It is the speculation around it that drives the value and the trade volume up.

One of the most overlooked parts of TRON’s performance is the amount of marketing that goes into it. Justin Su is somewhat of a hype-king who increases the speculation around the coin and increases TRX’s trade volume and its inherrent value. So much so that the cryptocurrency market believe that the TRX value is directly linked to all of Justin Su and other TRON employees’ social media presence.

Tron is currently trading at 0.021$, There is high speculation the community about its positive price growth because of upcoming Bittorrent token launch.

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